Goldman Sachs said China's auto industry is unlikely to consolidate in the near term, as most original equipment manufacturers remain above cash cost levels and management teams hold divergent views on strategy.
"Industry consolidation requires three conditions to be met simultaneously: OEMs operating at cash cost levels, management compromising on profitability and expansion, and OEM balance sheets shifting to net debt positions," Goldman Sachs analysts wrote in a research report. As of the first quarter of 2026, 10 out of 14 OEMs remain above cash cost levels, and only one is in a net debt position, the bank said.
The report comes as market consensus forecasts for industry earnings before interest, tax, and depreciation in fiscal 2026 and 2027 have undergone four rounds of downward revisions over the past year, with the pace of cuts accelerating. The most recent revision, following first-quarter results, was a 4 percent reduction equivalent to a total industry downgrade of about 1.7 billion yuan to 1.8 billion yuan ($234 million to $248 million).
Goldman Sachs lowered its 2026 China passenger vehicle sales forecast by 5 percent to reflect weak domestic retail demand. The bank now projects domestic retail passenger vehicle sales will decline 9 percent year over year in 2026, while exports are expected to rise 30 percent. New energy vehicle penetration is forecast to reach 60 percent.
Downgrade cycle deepens
The earnings downgrade trend mirrors broader pressures facing China's auto sector. BMW shares fell 7 percent on Tuesday after the German luxury carmaker issued a sweeping profit warning, citing worsening market conditions in China and cutting its automotive EBIT margin forecast to 1 percent to 3 percent from a previous range of 4 percent to 6 percent.
Within Goldman Sachs' coverage, BYD Co., Leapmotor and XPeng Inc. are rated Buy. The bank sees these three as better positioned to benefit from accelerating domestic sales growth and overseas expansion, supported by an expanding pipeline of new export models and sales networks.
What this means for investors
The Goldman Sachs downgrade signals that China's domestic auto demand will remain under pressure through 2026, with the earnings revision cycle likely to continue as competition intensifies. Investors will watch second-quarter delivery numbers from BYD, XPeng and Leapmotor for signs of whether export growth can offset domestic weakness.
This article is for informational purposes only and does not constitute investment advice.